To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A participant in the Crazy Races extreme sports game competes in the cross-country obstacle race in Ufa, Russia on September 21, 2015. (Photo by TASS/Barcroft Media)

A visitor jumps for a photograph on the world's highest and longest glass-bottomed bridge above a valley in Zhangjiajie in China's Hunan Province on August 21, 2016. The bridge, which opened to the public on a trial basis on Saturday, spans 430 meters (1,410 feet) and rises about 300 meters (984 feet) above a valley in a scenic zone, making it the world's highest and longest glass-bottomed bridge according to Chinese state media. (Photo by Fred Dufour/AFP Photo)

A Ukrainian serviceman fires a 2S7 Pion self-propelled gun during military exercises near the village of Divychky in Kiev region, Ukraine, October 21, 2016. (Photo by Valentyn Ogirenko/Reuters)

A woman is consoled by her relative as she mourns after seeing her house getting burned during a fire that broke out in one of the houses and got spread in more adjoining houses, in a residential locality in Srinagar, November 21, 2016. (Photo by Danish Ismail/Reuters)

Dancers wearing traditional attires take part in the 7th Annual Ingoma Dance Competition organised by The Natal Playhouse theatre in Durban on March 21, 2017. The Ingoma Dance is considered one of the most purist forms of traditional Zulu dance. (Photo by Rajesh Jantilal/AFP Photo)