Japanese music duo Ami and Aya arrive for the Christian Dior Fall/Winter 2023-2024 ready-to-wear collection presented Tuesday, February 28, 2023 in Paris. (Photo by Vianney Le Caer/Invision/AP Photo)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A colourful morning sunrise on Christmas Eve at Victoria Tower on Castle Hill, West Yorkshire, England on December 24, 2017. The history of human activity on the Castle Hill goes back over 4000 years. The site was developed as an iron age hill fort, surrounded by defensive ditches and ramparts. In the Middle Ages there was a castle on the hill, of which the well remains. The present tower was built to commemorate Queen Victoria's Diamond Jubilee of 1897. (Photo by Charlotte Graham/ZUMA Wire/Rex Features/Shutterstock)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.