Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

A man sleeps between tombstones in front of his single-room home on a hot night in the Cairo Necropolis, Egypt, October 13, 2015. In the sprawling Cairo Necropolis, known as the City of the Dead, life and death are side by side. Amid a housing crisis in Egypt, and with the population of greater Cairo estimated at about 20 million, people count themselves lucky to have a place to call home in the graveyards that date back hundreds of years. (Photo by Asmaa Waguih/Reuters)

Modern architecture is nothing short of a miracle. For example, the mind-boggling skyscrapers of Dubai would dumbfound anyone who is lucky enough to witness them in real life. Nevertheless, there are some modern buildings that are not as grand as the Burj Khalifa or Princess Tower, but are still wondrous to look at. Emporia Shopping Centre, located in Malmo, Sweden, is one of those places. The architect who designed this building is named Gert Wingardh. Emporia Shopping Centre was built to look as if its center was melted through by an inferno, leaving behind a giant molten block of gold.

A performer in traditional costume waits for her turn to go on stage at Longtan park as the Chinese Lunar New Year, which welcomes the Year of the Rooster, is celebrated in Beijing, China January 29, 2017. (Photo by Damir Sagolj/Reuters)

Participants go for a ride out with their motorbikes during women-only Petrolettes motorcycle festival in Neuhardenberg near Berlin, Germany on July 29, 2017. (Photo by Stefanie Loos/Reuters)

Recruits who earned a place in the Motivation Platoon struggle through water and muck on their way to becoming a Marine or going into some other line of work, October 7, 1971. (Photo by Eddie Adams/AP Photo)

A member of Alfama's group is seen before going to the Saint Anthony's Parade in Lisbon, Portugal June 12, 2016. (Photo by Rafael Marchante/Reuters)