This picture taken on January 25, 2015 shows a participant taking part in an ice water challenge in Zhangjiajie, central China's Hunan province. Participants were required to stay in an ice pond, holding an ice block while eating ice-cream with an electric fan blowing at them. (Photo by AFP Photo/Stringer)

(L-R) Jade Chapman, Maryam Maquillage, Mariah Carey, Laura Lee and Arika Sato attend M.A.C Cosmetics Mariah Carey Beauty Icon Launch at Baccarat Hotel on December 3, 2016 in New York City. (Photo by Theo Wargo/Getty Images for M.A.C)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Two young boys kneel on stools on either side of a round table as one uses a match to this the other's cigarette, November 12, 1928. (Photo by FPG/Getty Images)

ESA astronaut Tim Peake posted this stunning image on his social media channels, commenting: “Station passed through magnificent aurora Australis last night”. Tim is set to return to Earth on 18 June 2016, bringing his six-month Principia mission to the ISS to an end. During his stay he performed more than 30 scientific experiments for ESA and taking part in numerous others from ESA's international partners. ESA and the UK Space Agency have partnered to develop many exciting educational activities around the Principia mission, aimed at sparking the interest of young children in science and space. (Photo by Tim Peake/ESA/NASA)

Doutzen Kroes and Candice Swanpoel arrive at the Mert Alas x Marcus Piggot book launch party at Public Hotelon September 7, 2017 in New York City. (Photo by Pierre Suu/GC Images)

Pionneers from Aubagne's 1st Foreign Regiment (Legion etrangere) march the Champs-Elysees during the annual Bastille day parade on July 14, 2011 in Paris, France. The French National Day celebrates its revolution in the storming of the Bastille in 1789 through various parades and official ceremonies throughout France. (Photo by Franck Prevel/Getty Images)

The Eiffel Tour-the body language of balance. I came across this group of young adults from Sarajevo, Bosnia, having fun testing their balance two nights ago in on the Esplanade de Trocadero. (Photo and comment by Peter Turnley)