A boy looks at a six-metre tall luminescent puppet, operated by ten performers, during a preview of Vivid Sydney, promoted as the world's largest festival of light, music and ideas, in Sydney, Australia on May 23, 2018. “Vivid” is a major outdoor cultural event featuring light installations and projections with the annual event this year running from May 25 to June 16, 2018. (Photo by David Gray/Reuters)

Fans dressed in Spider-Man outfits gather at a promotional event for the forthcoming “Spider-Man: Homecoming” movie at the Art Science Museum in Singapore on June 7, 2017. The movie will be shown in cinemas around the world from July 5 onwards. (Photo by Toh Ting Wei/AFP Photo)

Party-goers partake in a festival better known as Holi One, during International Workers Day in Johannesburg, South Africa, 01 May 2015. The colour festival promotes togetherness as well as colourness in everday life. May Day is observed worldwide every year on 01 May. (Photo by Kevin Sutherland/EPA)

A woman poses for a photo in front of an installation to promote the film “Godzilla Minus One”, which won the Oscar for best visual effects at the Academy Awards in Los Angeles, outside a popular shopping centre and official development in the Hibiya area of Tokyo on March 11, 2024. (Photo by Richard A. Brooks/AFP Photo)

An actor performs as a zombie during the “Train to Apocalypse” event at a Light Rail Transit (LRT) train station in Jakarta, Indonesia, 09 September 2022. The Indonesian capital's LRT operator modified train cars and stations into zombie apocalypse settings to promote the use of public transportations. (Photo by Mast Irham/EPA/EFE/Rex Features/Shutterstock)

Mini Amsterdam has launched a promotion campaign for their brand new creation Mini Copper. The idea is that Mini Copper is so small that it could fit in a box. Thus, as part of the promotion campaign, huge cardboard boxes were left in various popular placed of Amsterdam, making it look as if someone has bought a Mini Copper and thrown out the cardboard box it came in. Of course it is simply a commercial; however, it clearly illustrates just how small the Mini Copper really is. This is a perfect vehicle to handle narrow streets and lack of parking space. Truly, this vehicle could be parked just about anywhere! (Photo by JWT)

People dressed in underwear run into a store to pick free clothes during a promotional event starting the summer sale at an outlet of the Desigual clothing retailer in Berlin, June 20, 2014. Desigual treated the first 100 customers with a free outfit if they stripped down to their underwear for the first day of the outlet's summer sale. (Photo by Thomas Peter/Reuters)

Camelot, with rider Kris Anderson, wins an exhibition race billed as “The Cameltonian” at the Meadowlands Race Track in East Rutherford, New Jersey June 21, 2014. Run by Hedrick's Promotions in Nickerson, Kansas, this is the third year the race has been run at the track, in tandem with an ostrich race. (Photo by Ray Stubblebine/Reuters)