Jasmine Paolini hits a forehand during her first-round US Open match on Sunday, August 24, 2025 at USTA Billie Jean King National Tennis Center in the Flushing neighborhood of the Queens borough of New York City. (Photo by Ray Giubilo)

Norwegian tennis player Jenny Stray Spetalen arrives for the screening of the film “Le Comte de Monte-Cristo” (The Count of Monte-Cristo) at the 77th edition of the Cannes Film Festival in Cannes, southern France, on May 22, 2024. (Photo by Yara Nardi/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

Dinara Safina of Russia hits a backhand in her match against Arantxa Parra Santonja of Spain during the BNP Paribas Open at the Indian Wells Tennis Garden on March 10, 2011 in Indian Wells, California.

Caroline Wozniacki of Denmark serves to Alisa Kleybanova of Russia during the BNP Paribas Open at the Indian Wells Tennis Garden on March 15, 2011 in Indian Wells, California. (Photo by Matthew Stockman/Getty Images)