LGBT activists take part in a “Rave Pride” demanding state support for the local LGBTQ outside Ukrainian President's office in Kyiv, Ukraine on July 30, 2021. (Photo by Gleb Garanich/Reuters)

A person walks by an Ocean Rebellion activist taking part in a demonstration outside Department for Environment, Food and Rural Affairs (DEFRA) in London, Britain on September 15, 2021. (Photo by Hannah McKay/Reuters)

Activists from People for the Ethical Treatment of Animals (PETA) promoting a vegan diet are pictured as people drive past in Los Angeles, California May 21, 2015. (Photo by Mario Anzuoni/Reuters)

A Palestinian reveller takes part in a colours festival organized by Palestinian activists in the West Bank city of Ramallah August 20, 2015. The festival is inspired by the Hindu spring festival of Holi. (Photo by Mohamad Torokman/Reuters)

Police officers detain a FEMEN naked activist during an action at the Poland embassy in Kiev on October 26, 2020 in support of Polish women in their right to abortion. (Photo by Sergei Supinsky/AFP Photo)

A rescue worker holds an injured boy after what activists said were airstrikes carried out by the Russian air force in Idlib city, Syria December 20, 2015. (Photo by Ammar Abdullah/Reuters)

Trucks loaded with tree trunks are burned by agents of the Brazilian Institute for the Environment and Renewable Natural Resources, or Ibama, during an operation to combat illegal mining and logging, in the municipality of Novo Progresso, Para State, northern Brazil, November 11, 2016. When able to do their job, agents of the Brazilian Institute for the Environment and Renewable Natural Resources, or Ibama, are decisive, punishing illegal loggers on the spot. Nearly twice the size of India, the Amazon absorbs an estimated 2 billion tonnes of carbon dioxide per year, making its preservation vital in the fight to halt global warming. (Photo by Ueslei Marcelino/Reuters)

Created by Brazilian agency Heads Propaganda, these thought-provoking poster ads draw attention to the fact that many cyclists are knocked down at night due to the lack of respect by the motorists who share their roads.