A tourist cools off in front of a misting fan near a venue of the Hozuki-Ichi (Japanese lantern plant fair), at Sensoji temple, in Tokyo, Japan, on July 10, 2025. (Photo by Kim Kyung-Hoon/Reuters)

Japanese women wearing kimonos take a selfie as they attend their Coming of Age Day celebration ceremony at Toshimaen amusement park in Tokyo, Japan on January 14, 2019. Coming of Age Day is a Japanese holiday held every January to celebrate people who have reached 20 – the official age of adulthood in Japan. (Photo by Issei Kato/Reuters)

Women, dressed in traditional Japanese kimonos, cross a street in Kyoto, western Japan November 19, 2014. (Photo by Thomas Peter/Reuters)

Japanese–British singer-songwriter and model Rina Sawayama, date unknown. (Photo by Press Handout for SFTW)

Teenage girls are all steamed up these days about straight hair. The steam iron is replacing the huge rollers on which countless teens slept every night to achieve the height and curls fashionable until. The same girls endure having their hair stretched to absolute straightness on the ironing board, and then ironed to keep it that way. Unlike the roller setting, this takes teamwork. Gay Stilley, 14, goes through an ironing session with a couple of her friends at the Stilley Home in Glen Oaks, Queens, New York City on December 23, 1964. With a wary eye, Gay tries to watch the straightening process as one friend stretches her hair with a comb and another does the ironing, in the Stilley kitchen. (Photo by Marty Zimmerman/AP Photo)

For her series “Japanese Whispers”, Belgian photographer Zaza Bertrand headed inside the intimate world of rabuhos – Japanese love hotels. Love hotels became popular in Japan from the 1960s onwards, due to a lack of privacy in many family homes. There are now around 37,000 of these hotels in Japan, allowing short daytime “rests” or overnight stays. (Photo by Zaza Bertrand/The Guardian)

A model presents a creation by Japanese lingerie brand Peach John from its Autumn/Winter 2016 collection during Tokyo Fashion Week in Tokyo, Japan, March 15, 2016. (Photo by Toru Hanai/Reuters)

A visitor poses for a photograph in front of a 3D painting depicting a Japanese Imperial army soldier at a 3D art gallery in Beijing January 16, 2015. (Photo by Kim Kyung-Hoon/Reuters)