A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Sandra, a 29-year-old orangutan at Buenos Aires' zoo, on May 20, 2015. Sandra got cleared to leave a Buenos Aires zoo that was her home for 20 years, after a court ruled she was entitled to more desirable living conditions. (Photo by Juan Mabromata/AFP Photo)

A policeman wields his baton at an autorickshaw rider as punishment for breaking the lockdown rules, after India ordered a 21-day nationwide lockdown to limit the spreading of coronavirus disease (COVID-19) in Mumbai, India on March 25, 2020. (Photo by Francis Mascarenhas/Reuters)

Joseph Fons holding a Pride Flag, runs in front of the U.S. Supreme Court building after the court ruled that a federal law banning workplace discrimination also covers sexual orientation, in Washington, D.C., U.S., June 15, 2020. (Photo by Tom Brenner/Reuters)

An activist kicks the shields of the military police officers during a demonstration in the military zone of the 27th infantry battalion in Iguala, Guerrero, January 12, 2015. Activists and relatives of the 43 missing trainee teachers from Ayotzinapa's teacher training college broke into the military zone, located less than a mile from where the students went missing, in an attempt to look for the missing students.The remains of only one of the 43 students has been identified so far. (Photo by Jorge Dan Lopez/Reuters)

In this July 10, 2014 photo, Chris Minore, of Orange, Conn., performs the under chop technique at the Adirondack Woodsmen's School at Paul Smith's College in Paul Smiths, N.Y. Eighteen young students in matching gray sports shirts took part recently in a weeklong crash course on old-school lumberjack skills such as sawing, chopping, ax throwing, log boom running and pole climbing. (Photo by Mike Groll/AP Photo)

Israeli fashion design student from the Shenkar College of Engineering and Design Danit Peleg (R) assists a fashion blogger to wear an outfit from her graduate collection during a conference on 3-D printing in Tel Aviv, Israel September 3, 2015. Peleg, 27, says she spent over 2000 hours to create her graduate collection which is made solely from home 3-D printers. International fashion bloggers, taking part in a project supported by “Stand With Us Israel fellowship”, a non-profit organisation, attended the conference and tried on Peleg's clothing before listening to her talk about her collection. (Photo by Nir Elias/Reuters)