Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A Hindu holy man or Sadhu walks back to his ashram after taking a dip at Sangam, confluence of Ganges river, Yamuna river and mythical Saraswati river in Allahabad, India, Thursday, August 4, 2016. (Photo by Rajesh Kumar Singh/AP Photo)

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

People wade through a flooded path near Sangam, the confluence of the Ganges, Yamuna and mythical Saraswati rivers after the water level of river Ganges and river Yamuna rose, in Allahabad on October 14, 2022. (Photo by Sanjay Kanojia/AFP Photo)

A devoteetakes a holy dip in the River Ganges on Ganga Dussehra festival in Prayagraj, India, Tuesday, May 30, 2023. Hindus across the country celebrate Ganga Dussehra by worshiping the River Ganges, which is considered as the most sacred and the holiest river. (Photo by Rajesh Kumar Singh/AP Photo)

Dancers pose for a photo as they prepare during Festival Cilung or “Love the Environment” Festival, where boats made from recycled materials, mostly plastic bottles, sail on the Ciliwung River, one of the most polluted rivers in the world, to raise public awareness about river pollution, in Jakarta, Indonesia, on September 28, 2025. (Photo by Willy Kurniawan/Reuters)