To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A person participates in the parade of the “San Jose Carnival” in San Jose, Costa Rica, 27 December 2018. The festival sees people parading through the city's main avenues as part of the San Jose Celebrations that take place at the end of each year. (Photo by Jeffrey Arguedas/EPA/EFE)

A security guard tackles a fan who ran on the field during the ninth inning of a game between the San Francisco Giants and the San Diego Padres at Petco Park in San Diego, California on August 19, 2025. (Photo by Denis Poroy/Reuters)

Jackie Barajas of Chula Vista dressed as Loki at Comic-Con in San Diego, USA on July 22, 2017. (Photo by K.C. Alfred/San Diego Union-Tribune via ZUMA Press/Rex Features/Shutterstock)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.