To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Indian labourers carry clay bricks to a brick kiln in Farakka, in the Indian state of West Bengal, on April 3, 2019. (Photo by Xavier Galiana/AFP Photo)

Darth Vader balloon above Clifton Suspension Bridge during the hot air balloons mass ascent at sunrise on the first day of the Bristol International Balloon Fiesta on August 8, 2019 in Bristol, England. The Bristol International Balloon Fiesta is Europe's largest annual meeting of hot air balloons, attracting over 130 hot air balloons from across the globe. (Photo by Finnbarr Webster/Getty Images)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)