In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

People are captured by FLIR (Forward-Looking Infrared) HD Thermal Imaging Cameras as they walk near the FLIR exhibit at the Las Vegas Convention Center during CES 2019 in Las Vegas on January 10, 2019. (Photo by David McNew/AFP Photo)

A glasses-free Toshiba 55-inch 3-D 4x full HD TV shows the movie, “Coraline” at the 2012 International Consumer Electronics Show at the Las Vegas Convention Center January 11, 2012 in Las Vegas, Nevada. The TVs are scheduled to be available this year and will come with embedded cameras with facial recognition capability so depending on where you are sitting, the set will adjust the viewing point for the best 3-D experience. (Photo by Ethan Miller/Getty Images)

Hucul horses play in the wild meadows and forests near Odrzychowa in southeastern Poland on October 18, 2014. Huculs, a primitive breed of horse, escaped total extinction due to the efforts of scientists and Polish farmers. (Photo by Janek Skarzynski/AFP Photo)

Residents of Mathare slum fill bags with coal in hard conditions in the capital of Kenya, Nairobi on November 06, 2023. The coal that workers produce with primitive methods by working overtime in unlicensed workshops is used for heating, cooking and other daily needs. (Photo by Gerald Anderson/Anadolu via Getty Images)

LG Chile has continued the So Real It’s Scary campaign developed at Superheroes, Amsterdam, with their own prank, “Ultra Reality: What would you do in this situation?” The video shows an office set up with an 84 inch HD television screen which appears to be a window frame. Job seekers arrive for their interview but freak out when they see what appears to a meteor destroying the city through the window.

We already wrote about the Russian “Serebro” trio. Good trio, passionate. We recommend you their last music video. Very fierily (but don't show to children). Have a nice weekend! And... God bless Russia! %)

Revelers participate in the traditional Bloco da Lama (Mud block) carnival in Parati, Rio de Janeiro State, Brazil, on February 9, 2013. The event, which was begun by two men in a playful manner in 1986, has now become a traditional carnival in which participants disguised as primitives with rags, lianas or skulls and bones, dive in the mud. (Photo by Victor Moriyama/AFP Photo)