241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Kevin and Merith Starren have their picture taken by Merith's brother Mark Ernst (R) and nephew Logan Ernst (L) in front of a 50-foot snowman named “Granddaddy” in Gilman, Minnesota, March 6, 2014. (Photo by Eric Miller/Reuters)

An Israeli teenager crawls through mud as he participates in an annual combat fitness training competition, as part of his preparations ahead of his compulsory army service, near Kibbutz Yakum, central Israel February 19, 2016. (Photo by Baz Ratner/Reuters)

Noriko Takatory of Japan shares a moment with her groom Moon Byung-nam of South Korea during an opening ceremony for upcoming mass wedding ceremony of the Unification Church at Cheongshim Peace World Centre in Gapyeong, South Korea, February 19, 2016. (Photo by Kim Hong-Ji/Reuters)

A model backstage ahead of the Lantern Sense show at Fashion Scout during London Fashion Week Autumn/Winter 2016/17 at Freemasons' Hall on February 22, 2016 in London, England. (Photo by Tristan Fewings/Getty Images)

Roland Miller is on a mission to document the deserted sites of America’s space race. He has photographed launch pads, bunkhouses and research facilities across the country, some of which no longer exist or are closed to the public on secure military bases. His book, “Abandoned in Place”, is published by the University of New Mexico Press in March. Here: Launch Pad and Gantry with Hermes A-1 Rocket – V2 Launch Complex 33, White Sands missile range, New Mexico in 2006. (Photo by Roland Miller)

The Solar Impulse 2 airplane, flown by test pilot Markus Scherdel, flies off the coast of Oahu during a test flight from Kalaealoa Airfield in Kapolei, Hawaii, March 3, 2016. The solar-powered plane is ready to continue its revolutionary voyage around the world. After the craft was grounded in Hawaii last July due to overheated batteries, it was repaired and upgraded, and a recent initial test flight proved successful. (Photo by Eugene Tanner/Reuters)

A model presents a creation by Singapore-born designer Andrew GN as part of his Fall/Winter 2016/2017 women's ready-to-wear collection show in Paris, France, March 4, 2016. (Photo by Benoit Tessier/Reuters)