David LaChapelle, Land Scape Anaheim, 2013, chromogenic print, 70 3/4 x 95 inches, 179.7 x 241.3 cm, edition of 3. Image courtesy of the artist and Paul Kasmin Gallery. (Photo by David LaChapelle Studio)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Kevin and Merith Starren have their picture taken by Merith's brother Mark Ernst (R) and nephew Logan Ernst (L) in front of a 50-foot snowman named “Granddaddy” in Gilman, Minnesota, March 6, 2014. (Photo by Eric Miller/Reuters)

“These are the mind-blowing artworks of one professor who has dedicated his professional life to studying and generating a series of dizzying optical illusions. Professor Akiyoshi Kitaoka, from Ritsumseikan University, in Kyoto, Japan, has spent more than a decade creating his collecting of stomach-churning works. His designs have been used by the likes of Lady Gaga, who ran the Kitaokas work, entitled Gangaze, as the CD cover for her album Art Pop, in 2013”. – Caters News. (Photo by Akiyoshi Kitaoka/Caters News)

A man roasts dog at Langowan traditional market on August 9, 2014 in Langowan, North Sulawesi. The Langowan traditional market is famous for selling a variety of extreme food such as dogs, bats, rats, wild boar, and snakes. (Photo by Putu Sayoga/Getty Images)

Hot lava trickles down from the Stromboli volcano on August 9, 2014 in Aeolian Islands, Italy. Lava flows down the Mount Stromboli off the Sicilian coast in southern Italy. The volcano – at 3,034ft – is one of the most active in Europe and has been erupting continuously since 1932. (Photo by Tom Pfeiffer/Barcroft Media)

A riot policeman punches Greek photojournalist Tatiana Bolari during a demonstration in Athens' Syntagma (Constitution) square October 5, 2011. Police officers attacked several members of the press covering protests, injuring at least two members of the media. (Photo by Yannis Behrakis/Reuters)

(L-R) Recording artists Jessie J, Ariana Grande, and Nicki Minaj perform onstage during the 2014 MTV Video Music Awards at The Forum on August 24, 2014 in Inglewood, California. (Photo by Michael Buckner/Getty Images)