A great tit eats food from the top of a photographer's hat as the press wait for politicians on Downing Street on December 16, 2019 in London, England. The UK's Prime Minister is set to hold a mini Cabinet reshuffle to replace outgoing ministers following last week's general election victory. (Photo by Leon Neal/Getty Images)

A woman refreshes at a fountain in Casa de Campo during a heatwave in Madrid, Spain on June 15, 2022. (Photo by Isabel Infantes/Reuters)

Iranians wearing face masks against the Covid-19 coronavirus attends Laylat al-Qadr prayers, one of the holiest nights during the Muslim fasting month of Ramadan, outside a mosque in the Tehran, on May 13, 2020. (Photo by Atta Kenare/AFP Photo)

A boy attends Eid al-Adha prayers on the street outside Abu Hanifa mosque in Baghdad Adhamiya district, during the outbreak of the coronavirus disease (COVID-19), in Iraq, July 31, 2020. (Photo by Thaier Al-Sudani/Reuters)

A nurse helps an injured bomb victim sitting at the back of a pickup truck at the Asokoro General Hospital in Abuja, April 14, 2014. A morning rush-hour bomb killed at least 35 people at a Nigerian bus station near the capital on Monday, raising concerns about the spread of an Islamist insurgency after the first such attack on Abuja for two years. Suspicion fell on Boko Haram, though there was no immediate claim of responsibility from the Islamist group mainly active in the northeast. Five hours after the blast, officials had given no death toll. Reuters journalists counted at least 35 bodies. (Photo by Afolabi Sotunde/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Mariam Emad from Parkour Egypt “PKE” practices her parkour skills around buildings on the outskirts of Cairo, Egypt on July 20, 2018. A group of Egyptian women gather at an abandoned park in a Cairo suburb once a week, climbing walls and jumping around in the strenuous physical discipline known as Parkour, while also challenging the country's conservative social norms. (Photo by Amr Abdallah Dalsh/Reuters)

Turbines of the new Burbo Bank off shore wind farm lay in the wake of a maintenance boat in the mouth of the River Mersey on May 12, 2008 in Liverpool, England. (Photo by Christopher Furlong/Getty Images)