As part of a promotion to celebrate the arrival of Game of Thrones season 3 to their streaming video service, they have placed a huge dragon skull on a popular beach in Dorset, England. Something that will certainly get your attention when going for a leisurely stroll along the shore.

Cosplay fans (R) take selfies as comic book and gaming fans attend the annual Ani-Com and Games Fair in Hong Kong on July 28, 2017. Tens of thousands were expected to attend the annual event on animation, comics and games, from July 28 to August 1. (Photo by Isaac Lawrence/AFP Photo)

In this November 21, 2015 photo, Camila Lopez Rivas, 14, poses for portraits on a beach in Havana, Cuba, as an assistant lifts the train of her dress to make it look like its flying in the wind. Camila lives in Miami, the daughter of a truck driver who left Cuba when she was a baby. She doesn't remember the island, but wanted to return for the photographs and videos that Latin American girls typically take for their 15th birthdays. (Photo by Ramon Espinosa/AP Photo)

A participant wearing his cosplay featuring a character from an animation gets his government contact tracing QR code in the “LeaveHomeSafe” COVID-19 mobile app scanned at Ani-Com and Games exhibition in Hong Kong, Friday, July 29, 2022. (Photo by Kin Cheung/AP Photo)

Spectators shoot video with his their cellphones as Aerosparx Grob109b motor gliders launch fireworks while performing aerobatics at the end of Oeiras Valley Air Show, an aerobatics festival integrated in the Portugal Air Summit'22, over Santo Amaro Beach on October 16, 2022 in Oeiras, Portugal. The festival included various aerobatics performances with airplanes from the Air Race Championship, a Supermarine Spitfire, and air shows by former world champions Ramón Alonso, Castor Fantoba, Jorge Macias, Luís Garção, Quijote, Jacobstars and The Raven Team. It also had an overflight of the Portuguese Air Force F16s and, at the end of the afternoon, Aerosparx team illuminating Santo Amaro water mirror with fireworks launched from the airplanes' wings. (Photo by Horacio Villalobos#Corbis/Corbis via Getty Images)