Weighing 1,500lb, Brutus the great white shark lunges at some bait off Guadalupe Island, Mexico in July 2022. (Photo by Euan Rannachan/Media Drum Images/The Times)

Migrant children play with leaves during Christmas Eve at a shelter, as they travel with their parents as part of a caravan with humanitarian visas to transit throughout the country, in Monterrey, Mexico on December 24, 2021. (Photo by Daniel Becerril/Reuters)

Ana Mendez Casteñeda smokes marijuana during “Fumaton 420” outside the national Senate in Mexico City, Tuesday, April 20, 2021. The demonstrators are calling for the legalization of marijuana. (Photo by Marco Ugarte/AP Photo)

A keeper feeds a four-week-old jaguar while presenting it to the media, at a zoo in Ciudad Juarez, Mexico, October 14, 2015. (Photo by Jose Luis Gonzalez/Reuters)

Ella Bucio of Mexico takes part in a training session before Women's Speed Semi Final at the FIG Parkour World Championships in Tokyo on October 15, 2022. (Photo by Philip Fong/AFP Photo)

A musician plays his violin next to a depiction of La Santa Muerte (Saint Death) at a shrine during Day of the Dead celebrations in Ciudad Juarez, Mexico, November 2, 2015. (Photo by Jose Luis Gonzalez/Reuters)

View of a raccoon dog or Tanuki (Nyctereutes procyonoides) at the Chapultpec Zoo in Mexico City on August 06, 2015. This species is native from Japan and China. (Photo by Alfredo Estrella/AFP Photo)

Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).