A participant, surrounded by red chilli peppers, takes part in a chilli-eating competition at a hot spring in Yichun, Jiangxi province, China on December 9, 2018. (Photo by Chen Fei/China News Service via Reuters)

Security personnel patrol around West Lake in Hangzhou, Zhejiang Province, China, August 31, 2016. (Photo by Reuters/Stringer)

Hostesses wait to direct delegates to their buses and hotels after the opening session of the CPPCC, or Chinese Peoples Political Consultative Conference, in Tiananmen Square outside the Great Hall of the People on March 4, 2024 in Beijing, China.China's annual political gathering known as the Two Sessions will convene leaders and lawmakers to set the government's agenda for domestic economic and social development for the year. (Photo by Kevin Frayer/Getty Images)

Ornamental chicken breeding clubs have emerged in Indonesia, Thailand, North America and even European countries such as the UK and France. Malaysia is however the epicenter of this cultural phenomenon. These chickens are prized for their build, size, behavior and showmanship by their owners and competitions or beauty contests as they are often described are held almost every week in at least one village in Malaysia. Judges sit around a square table inspecting each chicken for a few minutes trying to determine a champion specimen in its own weight class based on its stance, temperament and physical assets like wings, tails and comb. The walk or strut by an ornamental chicken in a beauty contest, much like a runway model, constitutes a large part of the scoring system. (Photo by Ernest Goh/2013 Sony World Photography Awards)

Inflatable dolls in the shape of ducks are seen in front of the National Congress during a protest against tax increases in Brasilia, Brazil, March 29, 2016. The campaign “I will not pay the Duck” is organized by the Federation of Industries of Sao Paulo (FIESP) and uses the duck symbol in reference to industries that pay high taxes. (Photo by Gregg Newton/Reuters)

Two girls in cosplay dresses walk in the street in Beijing on March 27, 2017. (Photo by Fred Dufour/AFP Photo)

A woman participates in an insect-eating competition at a scenic spot in Lijiang, Yunnan province, China June 25, 2017. Insects have been a part of Yunnan cuisine for centuries, long before their potential as sustainable sources of protein caught the eye of the Western world. Bee larvae, grasshoppers and cicadas are just some items found on menus in the region. (Photo by Reuters/Stringer)

A boy runs with a burning barrel soaked in tar at the annual Ottery St Mary tar barrel festival on November 5, 2015 in Ottery St. Mary, England. The tradition, which is over 400 years old, sees competitors (who must have been born in the town to take part) running with burning barrels on their backs through the village, until the heat becomes too unbearable or the barrel breaks down, starting with junior barrels carried by children and continuing all evening with ever larger and larger barrels. The event, which has been threatened with closure on previous years due to increasing public liability insurance costs, raises thousands of pounds for charity and attracts spectators from around the world. (Photo by Matt Cardy/Getty Images)