Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).

A woman poses for pictures with skulls made of cardboard placed on an altar next to the San Francisco church in Mexico City during the celebration of All Souls Day on November 2, 2015. (Photo by Yuri Cortez/AFP Photo)

A woman fancy dressed as the character of La Catrina poses before taking part in the Catrinas Parade, commemorating the Day of the Dead, in Mexico City, on October 23, 2022. (Photo by Claudio Cruz/AFP Photo)

A pet owner holds his guinea pig named Riec as Father Francisco bestows a blessing on the pet rodent during a feast day Mass in honor of Saint Anthony, the patron saint of animals, at the Saint Fernando church, in Mexico City, Saturday, January 17, 2015. Many people in Mexico bring their pets to churches to be blessed by the priest on this day. (Photo by Marco Ugarte/AP Photo)

Demonstrators hold masks depicting Colombian citizen Mile Virginia, who was murdered along with photojournalist Ruben Espinosa and three other women, during a protest in Mexico City, August 16, 2015. Espinosa, a prominent Mexican news photographer was among five people found dead in a middle-class neighborhood of the capital on July 31, 2015. Espinosa, who worked for the weekly magazine Proceso and the photo agency Cuartoscuro, had sought shelter in Mexico City earlier this summer saying he had been followed and threatened in the eastern state of Veracruz. (Photo by Tomas Bravo/Reuters)

A ballet dancer brushes on blush as she prepares for a street ballet performance in Mexico City, Saturday, July 28, 2018. In this sprawling megalopolis notorious for its clogged streets, a theater company sent out tutu-clad dancers out to delight motorists at snarled intersections with snippets from ballet classics like “The Nutcracker” and “Swan Lake” all in the 58 seconds it takes for the light to go from red to green. (Photo by Emilio Espejel/AP Photo)

People are seen in the crowd as Serbian Emir Kusturica & The No Smoking Orchestra performs during the third day of the Mexican musicial festival Vive Latino, at the Foro Sol in Mexico City, on March 29, 2014. (Photo by Alfredo Estrella/AFP Photo)

A dressed up Oakland Raiders fan poses for photos as she arrives at Azteca stadium in Mexico City, Monday, November 21, 2016. The Oakland Raiders face the Houston Texans at a sold out Azteca stadium. (Photo by Dario Lopez-Mills/AP Photo)