A woman wearing a wedding dress takes part in the so-called “brides' match” at the FIFA Fan Fest in Kazan, a host city for the 2018 FIFA World Cup, Russia June 30, 2018. (Photo by Alexey Nasyrov/Reuters)

Photographer Mihaela Noroc travelled the world from Ethiopia to the US and from Guatemala to France in search of natural and authentic beauty. She introduces some of the inspiring women she met on her journey. Here: Ecuador. “More and more tribes of Amazonia are starting to adopt modern clothes for everyday life. But they are still keeping their traditional clothes for important events. I photographed this young woman in her wedding outfit”. (Photo by Mihaela Noroc/The Guardian)

Brides-to-be participate in the "Running of the Brides" race in a park in Bangkok November 28, 2015. A hundred husbands and wives-to-be wore their wedding dresses and running shoes and competed in an event for a combined prize worth 1 million Thai baht ($27,928), according to the organisers. (Photo by Athit Perawongmetha/Reuters)

Pinky Ghelani and Suzzy Wokabi watch a TV broadcast of Britain's Prince Harry and Meghan Markle's royal wedding at the Windsor golf and country club in Nairobi, Kenya May 19, 2018. (Photo by Thomas Mukoya/Reuters)

After their wedding ceremony, groom and bride, Nathan Mauger, Connie Young with family and friends, toast to the solar eclipse from the Rose Garden in Manito Park, Monday, August 21, 2017, in Spokane, Wash. (Photo by Colin Mulvany/The Spokesman-Review via AP Photo)

Peng Jing, 24, attends her wedding photography shoot after the lockdown was lifted in Wuhan, capital of Hubei province and China's epicentre of the novel coronavirus disease (COVID-19) outbreak, April 15, 2020. (Photo by Aly Song/Reuters)

A girl peers from between light decorations at a Christmas fair which opened ahead of the holiday season in Bucharest, Romania, Friday, November 25, 2022. Municipal authorities in the Romanian capital, quoted by local media, stated that holiday season city light decoration levels will remain at last year's level and use energy saving solutions. (Photo by Vadim Ghirda/AP Photo)

“Itasha (痛車), literally “painmobile”, is a Japanese term for an otaku fad of individuals decorating the bodies of their cars with fictional characters of anime, manga, or video games (especially bishōjo game or eroge). These characters are predominately “cute” female. The decorations usually involve paint schemes and stickers. Automobiles are called Itasha, while similar motorcycles and bicycles are called itansha (痛単車) and itachari (痛チャリ), respectively”. – Wikipedia


Photo: A visitor takes pictures of an anime-decorated «Itasha» car displayed during the “Moe Fes in Washimiya” at Washimiya Town Hall on July 18, 2009 in Washimiya, Saitama, Japan. Itasha, a word derived from “itai” (painful) and “sha” (car), are vehicles decorated with mostly female characters from Japanese manga, anime and video games. (Photo by Kiyoshi Ota/Getty Images)