241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Stuart Haygarth hangs his spectacle chandelier at The Lighthouse, Scotland's national Architecture Design Centre on November 29, 2007 in Glasgow, Scotland. The 7ft chandelier is made of over 1000 pairs of glasses, and is one of a range of products the designer has made out of recycled products. (Photo by Jeff J Mitchell/Getty Images)

India's Central Reserve Police Force personnel take part in a rehearsal for the Republic Day parade on a cold winter morning in New Delhi January 8, 2014. (Photo by Ahmad Masood/Reuters)

Cha Huilan, a 40-year old Lisu woman, and her daughter leave Lazimi village with a zipline across the Nu River in Nujiang Lisu Autonomous Prefecture in Yunnan province, China, March 24, 2018. Chinese mountain villagers, cut off from shops and churches by a raging river, use a zipline to cross its violent rapids and jagged rocks. (Photo by Aly Song/Reuters)

Touching and dramatic portraits and landscape shots have won prizes at Australia's prestigious photography prize. Photo: Winner of the NSW (New South Wales) prize: Peter Solness said: “I wanted to re-imagine the lost waterways, so I got my light-painting tools to work. In this image, water is being released from the top of the historic Centennial Park No. 2 Reservoir, which was built in 1925 and holds 90 megalitres of water. After 89 years of incarceration these waters now run free!”. (Photo by Peter Solness/Head On)

Cristine Angelie Garcia (C), 24, rides a jeepney on her way to work at a call centre for the midnight shift in Taguig city, Metro Manila, Philippines October 3, 2016. “Maybe there is another way where people do not need to die”, she said, adding she felt safer walking the streets at night. “I'm on Duterte's side. Maybe he's just misunderstood because he grew up on the streets”. (Photo by Ezra Acayan/Reuters)