Model Juliana Paesthe (C) of Viradouro samba school participates in the annual carnival parade in Rio de Janeiro's Sambadrome, February 15, 2015. (Photo by Ricardo Moraes/Reuters)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

A woman is tattooed during the Great British Tattoo Show in Alexandra Palace in north London, Britain May 23, 2015. (Photo by Neil Hall/Reuters)

OMG! «Milf Gone Wild» (Madonna Girl Gone Wild Parody) by CharlieHidesTV.

(L-R) Poppy Delevingne, Model of the Year Cara Delevingne, Joan Smalls and Karlie Kloss pose in the winners room at the British Fashion Awards at London Coliseum on December 1, 2014 in London, England. (Photo by Pascal Le Segretain/Getty Images)

Let the fun begin. Revellers carry their belongings as they arrive at Worthy Farm in Somerset for the Glastonbury Festival, Britain, June 22, 2016. Around 180,000 are expected to attend. (Photo by Ben Birchall/PA Wire)

“Life-size humanoid robot BERTI (Bristol EluMotion Robotic Torso number 1 or RT-1) is a self contained, fully automated Robotic Torso, designed and built by Elumotion to provide a robotic platform based on human anatomy. RT-1 is a highly articulated manipulating platform and includes novel dexterous hands that allow emulation of human gesturing”. – Elumotion.com

Photo: BERTI the robot interacts with a Sony AIBO robot dog at The Science Museum's Antenna Gallery on February 17, 2009 in London. (Photo by Peter Macdiarmid/Getty Images)

Russia's Maria Sharapova carries the torch during the opening ceremony of the 2014 Winter Olympics in Sochi, Russia, Friday, February 7, 2014. (Photo by Matt Dunham/Associated Press)