In the spring of 1965, within weeks of 3,500 American Marines arriving in Vietnam, a 39-year-old Briton named Larry Burrows began work on a feature for LIFE magazine, chronicling the day-to-day experience of U.S. troops on the ground – and in the air – in the midst of the rapidly widening war. The photographs in this gallery focus on a calamitous March 31, 1965, helicopter mission; Burrows’ “report from Da Nang”, featuring his pictures and his personal account of the harrowing operation, was published two weeks later as a now-famous cover story in the April 16, 1965, issue of LIFE.

Photo: Man your battle stations: The crew chief of helicopter Yankee Papa 13, lance corporal James C. Farley, mans an M-60 machine gun during a mission near Da Nang, Vietnam on March 31, 1965. (Photo by Larry Burrows/Time & Life Pictures)

In this Friday, March 28, 2014 photo, singers of the Moranbong Band, Jong Su Hyang, foreground, and Pak Mi Kyong, left perform on their stage in Pyongyang, North Korea. Step aside, Sea of Blood Opera. North Korean leader Kim Jong Un's favorite guitar-slinging, miniskirt-sporting girl group, the Moranbong Band, is back. And these ladies know how to shimmy. (Photo by Jon Chol Jin/AP Photo)

We place too much value into something as elusive as time. This is the lesson that Arina Pozdnyak, the creator of Perpetual Calendar, is trying to teach us. Days fly by, and even months are mere speckles of sand in an hourglass of eternity. People do not realize that the time given to us by fate cannot be measured using months or even years. It is measured using emotions and impressions. If a person lives to be 150 years old without experiencing any emotions, he might as well have lived one day, for all it’s worth. On the other hand, a person who lived an exciting, fulfilling life, read countless books and cherished every moment that he had, is actually the one who lived a longer life, even if in reality his flame was snuffed out much too soon. (Photo by Arina Pozdnyak)

Convicted murderer Hector Alvarado Mazariegos, right, drops to the ground as he is hit by bullets of a Guatemala firing squad in the public cemetery at Mazatenango, June 28, 1975. His companion, Rocael Ortiz, met the same fate a few seconds later. Both were convicted of murder. (Photo by AP Photo/Anzueto)

A man looks at a photograph by French photographer Robert Doisneau entitled “The Fate Line: Pablo Picasso at Vallauris, 1952” during the presentation of the photo-exhibition “Picasso, photographer's gaze”, on June 5, 2019 at the Picasso Museum in Barcelona. (Photo by Lluis Gene/AFP Photo)

Castro's soldiers at Playa de Giron, Cuba, after thwarting the ill-fated US backed 'Bay of Pigs' invasion. (Photo by Graf/Getty Images). April, 1961