Family Donation by Si Thu Ye Myint (Myanmar, Winner). Myin Twin village in upper Myanmar. (Photo by Si Thu Ye Myint/Sony World Photography)

A three-seater Toyota Kikai concept car is displayed during the 2016 CES trade show in Las Vegas, Nevada January 8, 2016. (Photo by Steve Marcus/Reuters)

Michael Kefalianos of Australia prepares backstage prior to the pre judging for the 2012 IFBB Australian Pro Grand Prix XII at The Plenary on March 17, 2012 in Melbourne, Australia. (Photo by Robert Cianflone/Getty Images)

Luke Timms of Australia poses during the pre judging of the IFBB Australian Pro Grand Prix XI at Plenary Hall on March 12, 2011 in Melbourne, Australia.

Russian oppostion activists take part in a rally and march to Bolotnaya Square on February 4, 2012 in Moscow, Russia. Demonstrators braved temperatures as low as -20 degrees celsius as they took to the streets exactly one month before the presidential elections in protest against Vladimir Putin's efforts to return to the Kremlin for an unprecedented third term as President. (Photo by: Ilya Varlamov; Source: LiveJournal)

Edward Nunn of the USA, Toney Freeman of the USA and Dexter Jackson of the USA pose during the IFBB Australia Pro Grand Prix XII at The Plenary on March 9, 2013 in Melbourne, Australia. (Photo by Robert Cianflone)

A new LED light fixture is secured to the side of a lift as crews replace existing street lights August 1, 2011 in Las Vegas, Nevada. The new energy-efficient fixtures are expected to reduce the city's annual electricity use by eight million kilowatt hours, saving about USD 400,000. The city estimates the LEDs will last about 15 years, nine years longer than the current lights. Funding for the project comes from federal energy conservation bonds and an American Recovery & Reinvestment Act grant. The city plans to replace all of its 50,000 streetlights after more funding is secured. (Photo by Ethan Miller/Getty Images)

“Sony Bravia has been a bench mark in quality advertising for years now and I’m very happy to have been chosen by McCann Worldwide to shoot this campaign for them.
We flew to a volcano in Costa Rica where it took the inhabitants of an entire village a full week to pluck all the flower petals…. enough to fill two huge lorries!
With the help of a special effects team, the petals were blown and exploded through our landscapes creating hugely detailed vista which echoes the extreme detail of Sony’s new 4k tv.”