Pablo Holcer tests out a VR system made by Neurable that allows the user to control with their thoughts as the EEG headset interprets thoughts into actions in the VR environment at SIGGRAPH 2017 in Los Angeles, California, July 31, 2017. (Photo by Mike Blake/Reuters)

A woman wears VR glasses while the projection mapping is cast on table and walls during its media preview at “TREE BY NAKED, yoyogi park” restaurant in Tokyo, Japan on July 19, 2018. This restaurant incorporates virtual reality, projection mapping, and music to enhance diners' enjoyment of their food. (Photo by Kim Kyung-Hoon/Reuters)

These new virtual stores are built by european mega grocery kings Tesco for their South Korean Home Plus supermarkets. So far virtual shopping has been a hit with customers, according to Technologyreview: “The virtual grocery store has been a hit among more 10,287 customers, with Home Plus reporting a 130 percent increase in online sales”.

A sunflower “smiles” in a field in Tokyo on August 7, 2014. Some 20,000 sunflowers were enjoyed by visitors to the area this week. (Photo by Yoshikazu Tsuno/AFP Photo)

A woman crowd-surfs in front of the main stage at the Woodstock Festival in Kostrzyn-upon-Odra, close to the Polish-German border, August 2, 2014. Some 500 thousand people attended the festival that is the brainchild of Polish journalist and social campaigner Jerzy Owsiak. He initiated the event to say thank you to those who donated money to his GOCC charity organisation that delivers medical care for children. (Photo by Thomas Peter/Reuters)

A man works on a small replica of the Iron Man armor next to a homemade replica of the “Hulkbuster” Iron Man armour from the movie “Avengers: Age of Ultron”, at an underground parking lot in Zhengzhou, Henan province, China, May 12, 2015. The 3.4-metre-tall replica is made of over 100 fiber-reinforced plastic components. It took Xing and his friends two months to put them together after watching the trailer of the movie in March, local media reported. (Photo by Reuters/Stringer)

A resident looks into a newly-built giant trash can, partially buried underground, next to a street in Taiyuan, Shanxi province November 6, 2014. The trash can, which has a diameter of 1.9 meters and a depth of 2.8 meters, could contain approximately 10 cubic metres of garbage. It was built to replace an open-air garbage dump site, local media reported. (Photo by Reuters/Stringer)