Created by Brazilian agency Heads Propaganda, these thought-provoking poster ads draw attention to the fact that many cyclists are knocked down at night due to the lack of respect by the motorists who share their roads.

Konishiki “The Dumptruck” of Hawaii stares down at his opponent during the first Sumo Bashai held outside Japan, at the Albert Hall in London, England. (Photo by Chris Cole /Getty Images). 1991

Camels walk down a street at the end of the Three Kings Day Parade in East Harlem on January 6, 2012 in New York City. (Photo by Mario Tama/Getty Images)

A woman wearing a kimono performs an uchimizu ritual outside a pachinko game parlor in Tokyo June 30, 2015. The splashing of water onto the hot asphalt in summer is an old Japanese tradition meant to cool down the air as the water evaporates. (Photo by Thomas Peter/Reuters)

A workman smooths out the gravel near the base of British artist Alex Chinneck' latest sculpture “A bullet from a shooting star” on the Greenwich Peninsula in London on September 17, 2015. The 35-metre tall, upside-down electricity pylon overlooks the Canary Wharf financial district. (Photo by Leon Neal/AFP Photo)

A visitor kneels down nex to an iCub robot made by the Italian Institute of Technology at the scientists congress IROS 2015 in Hamburg, Germany October 2, 2015. The robot congress is organized by TAMS group (Technical Aspects of Multimodal Systems) of Hamburg's university. (Photo by Fabian Bimmer/Reuters)

A mannequin with boots is stuffed upside down in the snow in front of a home in Nisswa, Minnesota, on March 18, 2013. (Photo by Steve Kohls/The Brainerd Daily Dispatch)

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