Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

In this picture made available Thursday July 11, 2013 a zoo-keeper presents three of twelve ferret babies at Eekholt Zoo in Grossenaspe, Germany, Wednesday July 10, 2013. The ferret babies were born May 25, 2013. (Photo by Markus Scholz/AP Photo/Dpa)

Law enforcement officers stand, with some turning their backs, as New York City Mayor Bill de Blasio speaks on a monitor outside the funeral for NYPD officer Wenjian Liu in the Brooklyn borough of New York January 4, 2015. Tens of thousands of law enforcement officers from across the country gathered on Sunday for the funeral of the second of two New York City policemen killed last month in an ambush that galvanized critics of Mayor de Blasio. (Photo by Shannon Stapleton/Reuters)

Air conditioners, more than 500 in total, hang on the wall of an office building on August 15, 2011 in Fuzhou, Fujiang Province of China. This 25-story office building was built with no central air conditioner system, each office has it own individual unit installed on the exterior creating this wall of air conditioners. (Photo by ChinaFotoPress/Getty Images)

A visitor looks at a sculpture entitled “Couple Under an Umbrella, 2013” by artist Ron Mueck during the press day for his exhibition at the Fondation Cartier pour l'art contemporain in Paris April 15, 2013. (Photo by Charles Platiau/Reuters)