Buildings in Lujiazui financial district are seen shrouded in fog amid an orange alert for heavy fog in Shanghai, China on January 31, 2024. (Photo by Xihao Jiang/Reuters)

We place too much value into something as elusive as time. This is the lesson that Arina Pozdnyak, the creator of Perpetual Calendar, is trying to teach us. Days fly by, and even months are mere speckles of sand in an hourglass of eternity. People do not realize that the time given to us by fate cannot be measured using months or even years. It is measured using emotions and impressions. If a person lives to be 150 years old without experiencing any emotions, he might as well have lived one day, for all it’s worth. On the other hand, a person who lived an exciting, fulfilling life, read countless books and cherished every moment that he had, is actually the one who lived a longer life, even if in reality his flame was snuffed out much too soon. (Photo by Arina Pozdnyak)

A model backstage during day 1 of Aspen Fashion Week 2011 on March 13, 2011 in Aspen, Colorado.

Stefan Libon proposes to girlfirend Jess McGarrity in front of a banner message “Marry Me Jess?” on the deck of the Queen Mary 2, at Mrs Macquarie's Chair on Valentines day, February 14, 2012 in Sydney, Australia. (Photo by James Morgan/Carnival Australia via Getty Images)

Two women jump into a frozen pond as they compete in the Polar Plunge at Frozen Dead Guy Days in Nederland, Colorado March 14, 2015. The winter festival in the small mountain town commemorates the 1994 discovery of the corpse of Bredo Morstol, which is now housed in a shed on dry ice above the town. (Photo by Rick Wilking/Reuters)

A demonstrator is detained during May Day rallies in Santiago May 1, 2013. (Photo by Ivan Alvarado/Reuters)

Golden gate Bridge Fog Thick early morning fog engulfed a huge world famous bridge so that only the very tip of it is visible above the clouds. Photographer Ali Erturk, 33, hiked to the spot at 4am to capture the stunning sight of the Golden Gates bridge immersed in the dense swirls of fog. (Photo by Solent News and Photo Agency)

Russian servicemen drive a partially covered T-14 Armata tank along a street before a rehearsal for the Victory Day parade in Moscow, Russia, April 29, 2015. Russia will celebrate the 70th anniversary of the victory over Nazi Germany in World War Two on May 9. (Photo by Maxim Zmeyev/Reuters)