A publican serves a glass of stout to a donkey in the East End of London, 1960s. (Photo by Steve Lewis/Getty Images)

Indian commuters wade through floodwaters during the continuous rain shower in Calcutta, India, July 10, 2015. A monsoon shower hit the city and disrupted daily life. The Indian monsoon, takes place between May and September. (Photo by Piyal Adhikary/EPA)

A Lebanese man carries an injured woman away from the site of a car bomb explosion in a Shiite area and stronghold of the Lebanese militant group Hezbollah at the southern suburb of Beirut, Thursday January 2, 2014. A large explosion has rocked a stronghold of the Shiite Hezbollah group in the southern suburbs of the Lebanese capital. (Photo by Hussein Malla/AP Photo)

People take pictures with their mobile phone of a scale model of a dinosaur displayed in front of La Sapienza University headquarters in Rome April 10, 2015. The realistic reproductions of dinosaurs are part of the “Dinosaurs in the flesh, science and art bring to life the rulers of a lost world” exhibition. (Photo by Alessandro Bianchi/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Kenyan riot police officers raise batons over a man during a demonstration of Kenya's opposition supporters in Nairobi, on May 16, 2016. Opposition protestors led by former Prime Minister Raila Odinga gathered outside the Indepedent Electoral and Boundaries Comission building to demand the dismissal of IEBC commissioners, after alleged bias towards the ruling Jubillee Alliance Party. (Photo by Carl De Souza/AFP Photo)

India: A sweeper cleans the side of a road near a replica of the Eiffel Tower amid heavy fog in the early morning in the northern Indian city of Chandigarh January 18, 2010. (Photo by Ajay Verma/Reuters)