For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Dilwyn Green, from North Wales, holds his 7 month old Gold Silkie Bantam which won a 1st prize in its breed at the Poultry Club's 2011 National Show on November 19, 2011 in Stoneleigh, England. (Photo by Oli Scarff/Getty Images)

A boy holds a green sea turtle hatchling before releasing it at Pekan Bada beach on the outskirts of Banda Aceh on March 14, 2023. (Photo by Chaideer Mahyuddin/AFP Photo)

Actress Elaine C Smith grazes Siusan, the Highland cow, on Glasgow Green to mark being given the Freedom of the City of Glasgow, UK on Thursday, March 6, 2025. (Photo by Jane Barlow/PA Wire)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A Utah Valley University student walks down the bright green lanes painted on the stairs from the gym Thursday, June 18, 2015, at Utah Valley University, in Orem, Utah. Utah Valley University spokeswoman Melinda Colton said the green lanes were intended as a lighthearted way to brighten up the space and get students attention. (AP Photo/Rick Bowmer)

A customer plays “Red Light, Green Light” game from the Netflix show “Squid Game” at Strawberry Cafe in Jakarta, Indonesia, October 15, 2021. (Photo by Ajeng Dinar Ulfiana/Reuters)