To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

A fight between two female musk oxen, Norway, 2021. The image was captured in Norway’s Dovrefjell national park, where the musk ox (Ovibos moschatus) was reintroduced several years ago for its conservation. It is normal for males of this species to engage in fierce battles during the mating season but unusual for two females. (Photo by Miquel Angel Artús Illana)

The moon illuminates the snow-covered Concordia, the confluence of the Baltoro and Godwin-Austen glaciers, near the world's second highest mountain the K2 (8,000 meters) in the Karakoram mountain range in Pakistan September 6, 2014. While other parts of Pakistan and northern India were flooded, Concordia in the Karakoram mountain range was covered with a seasonally unusual amount of snow. Geographically, Pakistan is a climbers paradise. It rivals Nepal for the number of peaks over 7,000 meters and is home to the world's second tallest mountain, K2, as well as four of the world's 14 summits higher than 8,000 meters. (Photo by Wolfgang Rattay/Reuters)