If we were to burn NH4Cr2O7 with HgSCN in the Dark Ages in Europe and show it to anyone, it is us who would be burning next on a fiery cross of Inquisition. And it’s no wonder, since this experiment produces a truly marvelous result. At first, as you ignite the mixture of NH4Cr2O7 and HgSCN, all you can see is that it is slowly burning with a reddish flame. After a while, however, a crater is formed in the middle of the burning pile, and then, suddenly, tentacle-like appendages start sprouting from the burning mixture. And you can almost hear the scream of the mad occultist – “Come forth, Kraken! Come forth!” But of course, this is simply a chemical reaction that is called the "Pharoah's Serpent". It was also often sold in firework stores until people realized that it was toxic.

The world's longest moustache (belonging to one Ram Singh Chauhan of Rajasthan, India) measures a staggering 11.5 feet, or nearly 4 metres.

A Citroen Aircross concept car is pictured during the media day at the Frankfurt Motor Show (IAA) in Frankfurt, Germany, September 15, 2015. The car show runs through September 27. (Photo by Kai Pfaffenbach/Reuters)

Attendees visit the Ford booth during Auto China 2018 show held in Beijing, China, Wednesday, April 25, 2018. Auto China 2018, the industry's biggest sales event this year, is overshadowed by mounting trade tensions between Beijing and U.S. President Donald Trump, who has threatened to hike tariffs on Chinese goods including automobiles in a dispute over technology policy. (Photo by Ng Han Guan/AP Photo)

Children react as a carnivorous theropod known as the Australovenator dinosaur walks through crowds along the Southbank, in London, Monday, February 18, 2013. The dinosaur is one of many that can be visited at the Erth's Dinosaur Petting Zoo, visiting from Australia, the creatures can be touched and fed at the Southbank Centre. (Photo by Kirsty Wigglesworth/AP Photo)

A member of the musuem team attends to a Aston Martin DB5 used in the James Bond film Goldfinger and being displayed at the Bond In Motion exhibition at National Motor Museum on January 17, 2012 in Beaulieu, England. (Photo by Matt Cardy/Getty Images)

Students from Glasgow Art School modelling casual clothing and Buchan tartan in the annual Fashion Show for charities. During Rag Week students parade in the city streets wearing costumes designed and made by themselves. (Photo by Haywood Magee/Picture Post/Getty Images). 7th February 1953

A Citroen Ami One concept car sits on display during the media day of the Auto Shanghai 2019 motor show in Shanghai, China, 16 April 2019. The 18th Shanghai international automobile industry exhibition runs from 16 to 25 April. (Photo by Wu Hong/EPA/EFE)