Virgin Galactic's new spaceship N202VG (bottom L) is seen behind the WhiteKnightTwo carrier aircraft mothership (front), which landed safely after splitting from SpaceShipTwo, in a hangar at Mojave Air and Space Port in Mojave, California, November 4, 2014. (Photo by Lucy Nicholson/Reuters)

Lily Aldridge and Stella Maxwell arrive at the Daily Front Row's 3rd Annual Fashion Los Angeles Awards at the Sunset Tower Hotel on April 2, 2017 in West Hollywood, California. (Photo by Jon Kopaloff/FilmMagic)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Children with balloons play beside the statue of British comedy legend Eric Morecambe on January 16, 2012 in Morecambe, England. According to scientists January 16, 2012 was “Blue Monday”, the most depressing day of the year. (Photo by Christopher Furlong/Getty Images)

A girl reacts during a rehearsal for the Independence Day military parade in central Kiev, Ukraine, August 19, 2016. (Photo by Valentyn Ogirenko/Reuters)

Daniel J. Wabsey, a 58-year-old war veteran, sits outside his tent at Camp Hope in Las Cruces, New Mexico October 6, 2015. “I've been traveling for 35 or 38 years. Getting inside would take a while to get used to. I just want to be able to eat, sleep and be safe. We all get along and understand in Camp Hope. We've all been there. With common sense you can survive out here”, Wabsey said. Camp Hope describe themselves as an “alternative transitional living project for the homeless”. Around 50 people live at the camp. (Photo by Shannon Stapleton/Reuters)

Tokyo, “Electric City”. August 24, 2009. (Photo by Caribb; Source: Flickr)