Roxy, Bono and Blue in costumes inspired by Tim Burton's films in Sonoma County, California, 2014. As Halloween draws closer even pugs are dressing up in costumes. But these outfits are unlikely to give anyone nightmares and are more cute than creepy. Philip Lauer, from California, has dressed his three pets Bono, Blue and Roxy, in adorable costumes – with witch hats and black capes. His home in Sonoma County, California, has its own studio to take professional pictures of the posing pups. Every year he and wife wife Sue dress their pets in creepy costumes and send pictures of them to their friends and family as a spooky treat. (Photo by Phillip Lauer/Barcroft Media)

A pigeon, known as Siyah Kinifirli, with an approximate market value of 1000 Turkish Lira ($263), bred by 23-year-old Ismail Ozbek, is pictured in Sanliurfa, Turkey, December 23, 2016. As night-time approaches in Sanliurfa, southeastern Turkey, most of the alleyways of the city's old bazaar are emptying out of buyers and vendors, except for one. (Photo by Umit Bektas/Reuters)

The maid-themed cafe in Hangzhou, China on September 29, 2016. A cafe has been bringing in droves of new customers after hiring young women to dress up in Frech maid costumes while serving diners. Curious coffee- and coffee-lovers are coming from all corners of Hangzhou, capital of East China's Zhejiang Province, to get a taste of the “maid cafe” experience. The business is said to have been opened by a man surnamed Yu and his friends, all whom are natives or graduates of the city. The all-female staff who donned the black and white French maid outfits are also students currenting living or studying in Hangzhou, allowing them to marry their passion for serving with the part-time job. (Photo by AsiaWire)

Hot air balloons rise over Innes Common Park during a dawn lift on March 29, 2012 in Hamilton, New Zealand. Each Autumn over 30 hot air balloons grace the sky as part of the Balloons Over Waikato Festival. (Photo by Sandra Mu/Getty Images)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.