People look at the “Dragon de Calais” by Francois Delaroziere and La compagnie La Machine during a rehearsal in the harbour of Calais, France on October 30, 2019. (Photo by Pascal Rossignol/Reuters)

American singer Melissa Viviane Jefferson, known professionally as Lizzo performs at O2 Academy Brixton on November 06, 2019 in London, England. (Photo by Chiaki Nozu/WireImage)

A reveller holds a sign reading “2020BYE” as a small number of people begin celebrating New Year's Eve at the Sydney Harbour waterfront amidst tightened COVID-19 regulations in Sydney, Australia, December 31, 2020. (Photo by Loren Elliott/Reuters)

Cosplayers wearing face masks pose for a picture at the China Digital Entertainment Expo and Conference (ChinaJoy) in Shanghai, following the coronavirus disease (COVID-19) outbreak, China on July 31, 2020. (Photo by Aly Song/Reuters)

A civilian trains to throw Molotov cocktails to defend the city, as Russia's invasion of Ukraine continues, in Zhytomyr, Ukraine March 1, 2022. (Photo by Viacheslav Ratynskyi/Reuters)

Revellers on the famous Otley Run in Leeds, United Kingdom enjoying the booze fuel pub crawl in time for May Bank Holiday weekend on April 30, 2021. (Photo by Nb press ltd)

Humanoid robot bartender “Carl” interacts with guests at the Robots Bar and Lounge in the eastern German town of Ilmenau, July 26, 2013. “Carl”, developed and built by mechatronics engineer Ben Schaefer who runs a company for humanoid robots, prepares spirits for the mixing of cocktails and is able to interact with customers in small conversations. (Photo by Fabrizio Bensch/Reuters)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.