Men who are part of a neighbourhood vigilante group hold a hammer and machetes while posing for a photograph after suspected gang leader Makandal was killed and set on fire, amid an escalation in gang violence, in Port-au-Prince, Haiti on March 20, 2024. (Photo by Ralph Tedy Erol/Reuters)

People take photos in a field of Yellow Desert Sunflowers as wildflowers begin to bloom in Anza-Borrego Desert State Park in California after a record-setting wet winter of rain, Anza-Borrego Desert State Park, California, U.S. March 20, 2024. (Photo by David Swanson/Reuters)

(L-R) Recording artists Jessie J, Ariana Grande, and Nicki Minaj perform onstage during the 2014 MTV Video Music Awards at The Forum on August 24, 2014 in Inglewood, California. (Photo by Michael Buckner/Getty Images)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

A woman stands in front of a mask-clad lion statue outside a department store in Tokyo's Ginza district on January 18, 2022, as Japan reported a record high of new Covid-19 infections fuelled by the Omicron variant. (Photo by Philip Fong/AFP Photo)

Commuters wear protective face masks as they walk through a subway station, in Sao Paulo, Brazil, Wednesday, December 1, 2021, amid the COVID-19 pandemic. Brazil joined the widening circle of countries to report cases of the omicron variant. (Photo by Andre Penner/AP Photo)

Bryan Adams took the pictures for next year’s Pirelli calendar, which features fellow musicians including Cher, Rita Ora, Iggy Pop and the American rapper Saweetie, above, as it depicts a typical day in the life of a touring performer. (Photo by Bryan Adams/Pirelli)

American YouTuber Emma Chamberlain attends the 2024 Vanity Fair Oscar Party Hosted By Radhika Jones at Wallis Annenberg Center for the Performing Arts on March 10, 2024 in Beverly Hills, California. (Photo by Jon Kopaloff/Getty Images for Vanity Fair)