To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A model poses for a picture during the 20th World Bodypainting Festival 2017 on July 28, 2017 in Klagenfurt, Austria. (Photo by Jan Hetfleisch/Getty Images)

Katy Perry poses backstage during rehearsals for the 2017 MTV Video Music Awards at The Forum on August 25, 2017 in Inglewood, California. (Photo by John Shearer/Getty Images for MTV)

In this April 16, 2019 photo, people wait to be given empty water containers and water purification pills during the first aid shipment from the Red Cross in Caracas, Venezuela. In late March, the Red Cross federation announced it would soon begin delivering assistance to an estimated 650,000 people and vowed that it would not accept interference from either side of the polarized country. (Photo by Ariana Cubillos/AP Photo)

A family take a souvenir picture next to giant male panda Xiao Liwu, who was born at the San Diego Zoo and will be repatriated to China with his mother Bai Yun, bringing an end to a 23-year-long panda research program in San Diego, California, U.S., April 18, 2019. (Photo by Mike Blake/Reuters)

Anja Rubik poses as she arrives for the screening of the film “Dolor Y Gloria (Pain and Glory)” at the 72nd edition of the Cannes Film Festival in Cannes, southern France, on May 17, 2019. (Photo by Stephane Mahe/Reuters)