A customer shops at an Alibaba rural service centre in Jinjia Village, Tonglu, Zhejiang province, China, July 20, 2015. E-commerce growth in the countryside now outpaces that in major cities, though fewer than one tenth of online purchases made on Alibaba platforms were shipped to rural areas in the first quarter of this year. Alibaba estimates the potential market at 460 billion yuan ($74 billion) by next year. (Photo by Aly Song/Reuters)

Yalena Leuliette, 7, of Greenbelt, Md., throws seeds from a cattail plant up in the air as she plays while visiting the Kenilworth Aquatic Gardens in northeast Washington, on Sunday, August 9, 2015. Leuliette visits the public garden with her parents a few times a year. (Photo by Jacquelyn Martin/AP Photo)

Hugo Belleri (L), a three-year-old boy and the youngest Gilles of Binche, takes part in the parade of Young Gilles of Binche during the carnival event in Binche February 17, 2015. The Binche carnival, a UNESCO World Heritage event, is the biggest and the liveliest annual event in Belgium. Up to 1,000 Gilles parade in the city centre of Binche, wearing a red, yellow and black medieval costume hung with bells and decorated with fluffy lace at the neck, wrists and ankles. (Photo by Yves Herman/Reuters)

Maharashtrian women dressed in traditional costumes attend celebrations to mark the Gudi Padwa festival in Mumbai March 21, 2015. The festival marks the beginning of the new year for Maharashtrians and is celebrated widely in Maharashtra and in the Konkan region. (Photo by Danish Siddiqui/Reuters)

Paris authorities began draining the Canal Saint-Martin, a popular waterway that attracts tourists and revelers in the French capital's trendy northeastern 10th arrondissement, for the first time in 14 years, Paris, January 5, 2016. (Photo by Christophe Geyres/SIPA Press/Newscom)

A colourful sky before sunrise on Whitley Bay beach on December 21, 2015, as December could be the mildest across a large part of England since records began more than 350 years ago, forecasters have said. (Photo by Owen Humphreys/PA Wire)

In this photograph taken on February 18, 2016, Pakistani children ride on swings in the predominantly Pashtun Korangi District of Karachi. In a rundown district of Karachi, Rabia balks at a neighbour's proposal to vaccinate her children, demonstrating one of the biggest hurdles to eradicating polio in Pakistan by the end of the year: confused and frightened parents. (Photo by Asif Hassan/AFP Photo)