A man dressed up as the Statue of Liberty walks in front of a new digital advertising screen in Times Square, New York, November 18, 2014. According to local media the screen is a full block long, 8 stories tall, is lit with 24 million LED pixels and has a higher resolution than most TV sets. The advertising rate is reported at $2.5 million USD for a four-week run making it one of the most expensive outdoor advertising spaces in the world. (Photo by Carlo Allegri/Reuters)

“Sony Bravia has been a bench mark in quality advertising for years now and I’m very happy to have been chosen by McCann Worldwide to shoot this campaign for them.
We flew to a volcano in Costa Rica where it took the inhabitants of an entire village a full week to pluck all the flower petals…. enough to fill two huge lorries!
With the help of a special effects team, the petals were blown and exploded through our landscapes creating hugely detailed vista which echoes the extreme detail of Sony’s new 4k tv.”

Moraine Lake is a glacially-fed lake in Banff National Park, 14 kilometres (8.7 mi) outside the Village of Lake Louise, Alberta, Canada. It is situated in the Valley of the Ten Peaks, at an elevation of approximately 6,183 feet (1,885 m). The lake has a surface area of .5 square kilometres (0.19 sq mi). The lake, being glacially fed, does not reach its crest until mid to late June. When it is full, it reflects a distinct shade of blue. The colour is due to the refraction of light off the rock flour deposited in the lake on a continual basis.

A cat yawns at Nekorobi cat cafe on January 20, 2009 in Tokyo, Japan. Cat cafes, where people can spend time with their favorite cat for about 10 US dollars an hour, are now getting more popular with people living in urban areas. The regular customers are mainly in their 20's to 30's and seaking healing by cats, or people who cannot afford to have pets full time. Some visiters come to the cat cafe three times a week. (Photo by Junko Kimura/Getty Images)

The annual calendar features stunning shots of lighting, cloud formations and the aurora australis. Hundreds of photographers from every Australian state and territory submitted images to the Bureau of Meteorology for selection in the year’s calendar, with only the best chosen to represent the full spectrum of Australian weather. Here: April. A path through the clouds between Townsville and Richmond, Queensland. (Photo by Captain Victoria Harrison/Australian Bureau of Meteorology)

Bam Bam makes a fan feel his sweaty chest at Johnson' s Station in Picayune, Ms., on February 11, 2018. The Micro Wrestling Federation is a full scale, WWE type event sporting an entire cast under five feet tall. Founded in 2000, the MWF is the longest running organization within the Little Person wrestling industry according to its manager. (Photo by Emily Kask/AFP Photo)

A dog named Yoda looks on during the 23rd Annual World's Ugliest Dog Contest at the Sonoma-Marin County Fair on June 24, 2011 in Petaluma, California. Yoda won the $1,000 top prize as the world's ugliest dog. (Photo by Justin Sullivan/Getty Images)

The London Eye is a giant Ferris wheel on the South Bank of the River Thames in London. Also known as the Millennium Wheel, its official name was originally the British Airways London Eye, then the Merlin Entertainments London Eye, and since January 2011, the EDF Energy London Eye.