A woman wearing a wedding dress takes part in the so-called “brides' match” at the FIFA Fan Fest in Kazan, a host city for the 2018 FIFA World Cup, Russia June 30, 2018. (Photo by Alexey Nasyrov/Reuters)

A sun bear reacts to triple-digit temperatures at the Henry Doorly Zoo in Omaha, Nebraska, where the temperature reached 103 degrees Fahrenheit on July 6, 2012. (Photo by Nati Harnik/Associated Press)

A participant in the Crazy Races extreme sports game competes in the cross-country obstacle race in Ufa, Russia on September 21, 2015. (Photo by TASS/Barcroft Media)

Mei Hoshizuki and AZM compete during the Women's Pro-Wrestling “Stardom” at Korakuen Hall on September 28, 2020 in Tokyo, Japan. (Photo by Etsuo Hara/Getty Images)

Belgian yoga teacher Dorien Dierckx, 29 from Brussels enjoys a beer while relaxing in a jacuzzi full of hot water and a mixture of ingredients used to make beer, and where customers can serve their own beer from the tap at the Good Beer Spa in Brussels, Belgium on May 12, 2021. (Photo by Yves Herman/Reuters)

An aerial view shows the Amazon rainforest at the Bom Futuro National Forest near Rio Pardo in Porto Velho, Rondonia State, Brazil, September 3, 2015. The town of Rio Pardo, a settlement of about 4,000 people in the Amazon rainforest, rises where only jungle stood less than a quarter of a century ago. Loggers first cleared the forest followed by ranchers and farmers, then small merchants and prospectors. Brazil's government has stated a goal of eliminating illegal deforestation, but enforcing the law in remote corners like Rio Pardo is far from easy. (Photo by Nacho Doce/Reuters)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

A girl with Russian national flags painted on her cheeks takes part in celebrations marking the first anniversary of Russia's annexation of Crimea, in central Simferopol March 16, 2015. Russia marks one year anniversary of annexation of Ukraine's Crimea peninsula this week. (Photo by Maxim Shemetov/Reuters)