A person poses on the track during a fashion competition at the Durban July horse racing event in Durban, South Africa July 1, 2017. (Photo by Rogan Ward/Reuters)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

People wearing costumes attend the annual water-splashing festival to mark the New Year of the Dai minority in Jinghong, Yunnan province, April 13, 2015. (Photo by Reuters/China Daily)

Disguised revellers parade on the occasion of the Cortege during the Carnival in Basel, Switzerland, February 17, 2016. (Photo by Georgios Kefalas/EPA)

Rutgers Scarlet Knights cheerleaders perform during a game against the Connecticut Huskies at High Point Solutions Stadium on October 6, 2012 in Piscataway, New Jersey. Rutgers defeated Connecticut 19-3. (Photo by Rich Schultz)

Japan's delegation gather to sign the formal surrender document on the U.S. Navy battleship USS Missouri in Tokyo Bay in a September 2, 1945 file photo. (Photo by Reuters/US Navy)