Wrestler Kairi Hojo jumps at her opponent Mieko satomura during their Stardom female professional wrestling show at Korakuen Hall in Tokyo, Japan, July 26, 2015. Professional women's wrestling in Japan means body slams, sweat, and garish costumes. But Japanese rules on hierarchy also come into play, with a culture of deference to veteran fighters. The brutal reality of the ring is masked by a strong fantasy element that feeds its popularity with fans, most of them men. (Photo by Thomas Peter/Reuters)

A man stands between thousands of paper lanterns, which were displayed and lit up the precincts of the shrine, where more than 2.4 million war-dead are enshrined, during the Mitama Festival at Yasukuni Shrine in Tokyo, Japan July 13, 2016. “Mitama” is a respectful word that means “the soul of a dead person” in Japanese, and this “Soul Festival” honors just that. (Photo by Issei Kato/Reuters)

A cat wears a “Tsunagaru Col” gadget next to a smart phone displaying the connected app, at the Anicall Corp booth during the Wearable Device Technology Expo in Tokyo January 14, 2015. The gadget (“Tsunagaru” means connection) for animals tracks information about pets, such as the location and other animals the pet might be interacting with, with the purpose of providing “social networking” for animals. The expo runs until January 16 as a part of Japan's largest electronic exhibition expected to attract around 77,000 visitors, according to organisers. (Photo by Yuya Shino/Reuters)

Participants with traditional Japanese tattoos (Irezumi), related to the Yakuza, walk through the Asakusa district during the annual Sanja Matsuri festival in Tokyo on May 20, 2018. Sanja Matsuri festival is a celebration for the three founders of Sensoji Temple in the Asakusa neighbourhood with nearly two million people visiting during the three-day event. (Photo by Behrouz Mehri/AFP Photo)

The eighth annual Nipponbashi Street Festa stamped Osaka March 20, 2012 (Nipponbashi is Osaka’s geek district – much like Akihabara is for Tokyo). Cosplayers turned up in colourful outfits, dressing as characters from their favourite manga, anime, and video games. The street was closed to cars, and otaku flooded the streets, snapping pics, cosplaying, and hanging out.

Caroline Wozniacki of Denmark serves in her match against Kaia Kanepi of Estonia during day four of the Toray Pan Pacific Open at Ariake Colosseum on September 28, 2011 in Tokyo, Japan. (Photo by Koji Watanabe/Getty Images)

An employee wears false eyelashes at the Shu Uemura eyelashes bar in the Omotesando district May 18, 2007 in Tokyo, Japan. 22 different false eyelash designs are available at the eyelashes bar ranging in cost from US$13 to US$43. (Photo by Koichi Kamoshida/Getty Images)