A woman uses the Aurasma app on an iPad which displays a virtual 3D animation of a Thundercat character which her colleague pretends to fight at the 2012 London Toy Fair at Olympia Exhibition Centre on January 24, 2012 in London, England. The annual fair, which is organised by the British Toy and Hobby Association, brings together toy manufacturers with retailers from around the world. (Photo by Oli Scarff/Getty Images)

Switzerland's Lea Sprunger in action during the 300m hurdles race during the Weltklasse Zurich Inspiration Games, a virtual international athletics meeting with 30 athletes in eight disciplines at seven venues worldwide, in the Letzigrund stadium in Zurich, Switzerland, Thursday, July 9, 2020. (Photo by Arnd Wiegmann/Reuters)

Hyper realistic flesh-like objects created by Masataka Shishido, also known as DJ Doooo, are displayed at his home, during a photo opportunity in Kawasaki, south of Tokyo, Japan on January 26, 2023. (Photo by Kim Kyung-Hoon/Reuters)

A young fan plays a virtual reality game during the first round of the US Open tennis championships, Monday, August 29, 2022, in New York. (Photo by Julia Nikhinson/AP Photo)

Noel Brandon known as DJ IAMNOEL plays his set on a balcony in downtown San Diego, California on April 11, 2020. NOEL was inspired by other countries and wanted to give back. Residents went on their balconies at 8pm to cheer in support for the frontline workers, afterwards NOEL played his set to cheer up the locals who have been quarantined like many other cities around the world due to Coronavirus. (Photo by Ariana Drehsler/AFP Photo)

British television, radio presenter and DJ Maya Jama arrives at The BRIT Awards 2022 at The O2 Arena on February 8, 2022 in London, England. (Photo by David M. Benett/Dave Benett/Getty Images)

In this March 18, 2015 photo, Andrea, better known as Loira, which is the Portuguese word for “blonde”, poses for a portrait in an open-air crack cocaine market, known as a “cracolandia” or crackland where users can buy crack, and smoke it in plain sight, day or night, in Rio de Janeiro, Brazil. Andrea says she is married and has a home, but she keeps returning to crackland to feed her addiction. (Photo by Felipe Dana/AP Photo)

Traditional Hungarian horsemen pose as one of them cracks his whip over his horse in the Great Hungarian Plain in Hortobagy, Hungary June 30, 2016. (Photo by Laszlo Balogh/Reuters)