Model Olivia Culpo (L) and host Nick Jonas, after getting slimed, backstage during Nickelodeon's 28th Annual Kids' Choice Awards held at The Forum on March 28, 2015 in Inglewood, California. (Photo by Lester Cohen/KCA2015/WireImage)

Everton fan and legendary fashion photographer Matt Lever has captured the dizzying drama behind the scenes at catwalk shows since 1999. Here: Balmain, Spring/Summer 2011. (Photo by Matt Lever)

Snow blows off the Svalbard Global Seed Vault before being inaugurated at sunrise, Tuesday, February 26, 2008. (Photo by John McConnico/AP Photo)

Blacksmith Johann Schmidberger works on a suit of armour for the Vatican's Swiss Guards at his workshop in Molln, Austria, March 29, 2017. Austrian blacksmiths who produce ceremonial suits of armour for the Vatican's Swiss Guards are close to the end of their current deal to do so, and say supplying the suits will not now be an issue for many years to come. One of the drawbacks of the Swiss Guards' medieval uniforms is that the craftsmanship needed to make them is disappearing. (Photo by Leonhard Foeger/Reuters)

A woman walks in central Rason city, northeast of Pyongyang, August 29, 2011. (Photo by Carlos Barria/Reuters)

British Supermodel Kate Moss during a fashion shoot for “You” magazine at a photo studio in 1995 in New York City, New York. (Photo by Catherine McGann/Getty Images)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.

An ice swimming enthusiast dressed as Neptune takes to the frigid waters of Orankesee lake during the 27th annual "Winter Swimming in Berlin" on January 8, 2011 in Berlin, Germany. A local swimmers' group called the “Berlin Seals” invite ice swimmers from across Germany and abroad to the annual event. Members claim ice swimming is good for the body's blood circulation. (Photo by Sean Gallup)