Attendees wear a cardboard “Facebox” at the 2017 South By Southwest (SXSW) Interactive Festival at the Austin Convention Center in Austin, Texas, U.S., on Monday, March 13, 2017. The SXSW Interactive Festival features a variety of tracks that allow attendees to explore what's next in the worlds of entertainment, culture, and technology. (Photo by David Paul Morris/Bloomberg)

DJ David Guetta (R) and rapper Nicki Minaj perform onstage during the 2017 Billboard Music Awards at T-Mobile Arena on May 21, 2017 in Las Vegas, Nevada. (Photo by Mario Anzuoni/Reuters)

Rachel Hollon of Los Angeles was body painted as Harley Quinn at Comic-Con International in San Diego, USA on Jule 20, 2017. (Photo by K.C. Alfred/San Diego Union-Tribune via ZUMA Press/Rex Features/Shutterstock)

A model poses for a picture during the 20th World Bodypainting Festival 2017 on July 28, 2017 in Klagenfurt, Austria. (Photo by Jan Hetfleisch/Getty Images)

The “Rabid Transit” Burning Man art car erupts with flames from it's onboard propane poofers during the 4th day of the annual Burning Man arts and music festival in the Black Rock Desert of Nevada, U.S., August 31, 2017. (Photo by Jim Bourg/Reuters)

Models wait backstage ahead of the Eugenia Kim Spring/Summer 2018 fashion show during New York Fashion Week in New York, U.S., September 10, 2017. (Photo by Amr Alfiky/Reuters)

Behaviour: Mammals category. Giant Gathering by Tony Wu, USA. Dozens of sperm whales mingled noisily off Sri Lanka’s northeast coast, stacked as far down as Tony could see. This was a congregation of dozens of social units, like a gathering of the clans. Aggregations like this could be a critical part of the whales’ rich social lives but are rarely reported. Some two thirds of the population was wiped out before commercial whaling was banned in 1986. This kind of major gathering could be “a sign that populations are recovering”, says Tony. (Photo by Tony Wu/Wildlife Photographer of the Year 2017)

People look at a Christmas tree decorated with colourful lights at a residential compound in Beijing on December 8, 2017. (Photo by Nicolas Asfouri/AFP Photo)