As part of a promotion to celebrate the arrival of Game of Thrones season 3 to their streaming video service, they have placed a huge dragon skull on a popular beach in Dorset, England. Something that will certainly get your attention when going for a leisurely stroll along the shore.

A pair of giant pandas play in their enclosure at the Beijing Zoo on June 5, 2012 in Beijing, China. With an estimated 1,600 living in the wild, the endangered giant panda dwell in a few mountain ranges in central China, in Sichuan, Shaanxi, and Gansu provinces. (Photo by Lintao Zhang)

"La Montagna di Sale (The Salt Mountain)" by Mimmo Paladino is displayed in Piazza Duomo on April 5, 2011 in Milan, Italy.

Afghan police recruits undergo training at the Afghan Police Academy October 5, 2010 in Kabul, Afghanistan. (Photo by Majid Saeedi/Getty Images)

A man sledges on Primrose Hill with his daughter and their dog on February 5, 2012 in London, England. The United Kingdom is experiencing heavy snowfall with many areas affected. (Photo by Peter Macdiarmid/Getty Images)

Models pose for a group photograph outside the Victoria's Secret shop on New Bond Street in central London, December 1, 2014. The 2014 Victoria's Secret Fashion Show will be held in London on Tuesday. (Photo by Andrew Winning/Reuters)

Yuccas catch fire as the Powerhouse fire makes a fast run toward Lake Hughes, south of Lake Hughes, California, on June 1, 2013. The 19,500-acre wildfire destroyed numerous homes overnight. (Photo by David McNew/Getty Images)

“My children are not only my little darlings but off-shoots of myself. When I look at them, I have a strange feeling – as if I am watching myself re-living my life. What I want to show is their “living form”. – Hideaki Hamada. Photo: “Rainy days and mondays #1”. (Photo and caption by Hideaki Hamada)