When Stu Thomson (Cut Media) and Danny MacAskill approached us (Santa Cruz Bicycles) with the idea of being the first to tackle the Black Cuillin ridge on a bicycle, we were in from the start. Located on the Isle of Skye (Danny’s home on the west coast of Scotland) the ridge is infamous for its jagged trails, wild weather and dramatic climbing route up the “Inaccessible Pinnacle”.

Canada's Deanna Stellato-Dudek and Maxime Deschamps perform in the gala exhibition during the ISU Grand Prix of Figure Skating Final in Beijing on December 10, 2023. (Photo by Wang Zhao/AFP Photo)

A woman carries a piglet as she runs on ice during a running challenge in Changsha, Hunan province February 8, 2015. A total of 20 people participated in the challenge requiring them to choose a pig ranging between 15 kg and 115 kg in weight, and carrying it while running on a 20.15-metre-long ice track. The participants that complete the challenge will be rewarded with the pig they carried, local media reported. (Photo by Darwin Zhou/Reuters)

A young woman cools herself in a fountain in Budapest, Hungary July 6, 2015. Over the weekend, a heat wave has reached Hungary with temperatures topping 38 degrees Celsius (100.4 degrees Fahrenheit). (Photo by Laszlo Balogh/Reuters)

In this Wednesday, September 17, 2014 photo, the sun shines over a field of sunflowers in Walkill, N.Y. (Photo by John DeSanto/AP Photo/Times Herlad-Record)

Egmont National Park in New Zealand with Mt. Taranaki at its center is seen in a Landsat 8 satellite image taken July 3, 2014 and released by NASA November 14, 2014. The image is from the book “Sanctuary: Exploring the World's Protected Areas from Space”, published by the Institute for Global Environmental Strategies with support from NASA, which was released this week. (Photo by Reuters/NASA/USGS)

Karis, an 8 week old lion cub, growls at a pumpkin as she explores a Halloween treat put in her enclosure by staff at Blair Drummond Safari Park near Stirling, Scotland, Tuesday, October 29, 2013. (Photo by Andrew Milligan/AP Photo/PA Wire)

Wearing a satin and lastex top and a skirt made of fishnet Ann Evors, a Paramount player, poses for the cameramen on the beach, circa 1928. (Photo by Central Press)