To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A one month old Turquoise colored Green Veiled Chameleon perches on a finger in the Cardin's Chameleons boothat Repticon 2014 Sunday, August 3, 2014 in Jacksonville, Fla. The vendor specializes in captive bred and born Veiled Chameleons and this particular specimen cost $40.00. The Repticon reptile and Exotic Animal show made its stop in Jacksonville over Saturday and Sunday offering a variety of cold blooded critters and related supplies for sale at the University Center on the University of North Florida campus. The show, which travels nationally stops in Jacksonville several times a year according to event vendor team leader Patty Healey. (Photo by Bob Self/AP Photo/The Florida Times-Union)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)