Vancouver B.C. April 20, 2014 Big Day to celebrate as thousand gathered in front of Vancouver Art Gallery to take part in the 420 Marijuana smoke in here in Vancouver on April 20, 2014. Here lots of free “joints” ready for the big moment. (Photo by Mark van Manen/PNG Staff Photographer/Ian Austin Province News/Vancouver Sun News & Web stories)

An attendee takes a selfie at KCON USA, billed as the world's largest Korean culture convention and music festival, in Los Angeles, California on August 11, 2018. K-pop acts sing or rap in Korean, often with snippets of English. On the Web, where K-pop fandom thrives, many music videos include subtitles. (Photo by Mike Blake/Reuters)

Camila Hormazabal, a 24-year-old sеx worker, uses a laptop to connect to the web and keep an online erotic meeting with a virtual customer in Concepcion, Chile on April 7, 2020. Hormazabal reinvented herself offering sexual services online after the nightclub where she had worked was closed due to the outbreak of the coronavirus disease (COVID-19). (Photo by Juan Gonzalez/Reuters)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.